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INOA, the hair color of the future. No odor, no ammonia

L’Oreal Professionnel creates INOA, the new new professional permanent haircolor to darken/lighten hair or cover white. And it is totally ammonia free! It’s a true technological breakthrough that transforms the coloring experience from A to Z.

At the heart of INOA, ODS is a breakthrough technology: A rich oil-based delivery system that maximizes the effectiveness of the haircolor system.

Indulge yourself with a highly sensorial haircolor experience.